Junk Food Advertising

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by @christoph
2020-08-07T16:27:21+00:00
Technology • Internet & Web
Google will prevent minors in the UK and EU from seeing ads for unhealthy food and drinks from October on
Google will prevent minors in the UK and EU from seeing ads for unhealthy food and drinks from October on
Credit: unsplash.com / Robin Stickel

Google has updated its "Other restricted businesses policy" and will start "to restrict the serving of High Fat Sugar Salt (HFSS) Food and/or Non-Alcoholic Beverages (F&B) advertising for minors in the United Kingdom and European Union".

The policy will be applied to the Google Display Network and YouTube and there apply to all people under the age of 18. Google stated that the new policy will be enforced from the 6th of October.

Some examples for the products that fall under these advertisement restrictions are sweetened beverages, cakes, pizza, salt, butter, pork and a number of other products.